Pete Truby, Glorious Cannabis Co.’s Vice President Of Marketing, On The Collaboration: “Partnering with TICAL and Method Man is about so much more than just working with a celebrity.
Method Man has been a true pioneer in the culture for over 20 years, and his passion for both top-tier quality and raising awareness about injustice is an inspiration. We’re excited about this partnership and are working hard to ensure our product lives up to the high standards of TICAL’s great brand.”
What's Coming To Michigan According to the outlet, the brand will be launching its “exclusive infused pre-roll strain ‘Sweet Island Skunk,'” in five Black-owned dispensaries including Remedy, House of Zen, House of Mary Jane, West Coast Meds, and Al Harrington’s Viola. Previous strains are “Sweet Grease,” “Free Mac,” and “Orange Cookie Kush.” TICAL will then go on to launch in all House of Dank locations.
TICAL's Mission
The news of TICAL coming to additional Black-owned dispensaries aligns with its dedication to prioritizing Black and women-owned dispensaries since its launch in 2021, as previously reported by AfroTech. For the brand’s soft launch in collaboration with Boulder marijuana grower Vera, it teamed up with minority-owned Simply Pure and WolfPac in Denver. “I’m particularly excited about TICAL’s focus and leadership in the cannabis space in working with Black, women, and minority-owned partners from cultivation to dispensaries,” Method Man said in a statement at the time. “We are going to lead by example and ensure that this newly created market is as inclusive as possible,” he said. “We can’t right all the wrongs that disparate criminalization of cannabis has done to our communities, but we most certainly can make a down payment on the way forward with social equity, inclusion, and full economic participation.”